- January 19, 2011 posted by Barbara Lavery | 3051 Views | CommentsMobilize your marketing
Smartphones are quickly becoming a way of life for medical professionals. An ongoing Knowledge Networks survey showed that in 2010 62% of specialists and 55% of primary care physicians own a smart phone...
- January 4, 2011 posted by Ben Hewett | 3521 Views | CommentsThe Future is Now – Is a Mobile Strategy Part of Your New Year's Resolution?
This Christmas, my daughter and I were pleasantly surprised to see that Santa was thinking ahead and left a shiny new Xbox Kinect under the tree. I had read a little bit about this new entry into the gaming market but had no real first-hand experience with its performance.
- June 18, 2010 posted by Maren Connary | 3049 Views | CommentsAn iPad a Day...
When Apple launched the iPad this past April much speculation circulated about its use in the healthcare space. Just two months later we are seeing the first wave of iPads deployed to the field with a hospital in California sending 100 to healthcare workers, and by Otsuka Pharma who doled out 1,300 for their reps to assist in marketing activities. iPads offer an interesting mix of opportunities for healthcare companies that warrant consideration...
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