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Blog Posts for Tag: Investory Strategy

Posted by Barbara Lavery on September 12, 2008 at 1:02 am | 2876 Views | 0 Comments

This blog from Mark Senak at Eye on FDA is always worth reading and today addresses the digital literacy - or lack of it - within pharma companies. He makes some extremely pertinent comments on the use of digital media such as YouTube to address the lack of patient awareness of clinical trials and their value. I have posted an excerpt below.

Tags: Investory Strategy, Product Strategy, Global Strategy

Posted by Barbara Lavery on June 12, 2008 at 8:54 am | 2699 Views | 0 Comments

Last night FDA Commissioner Andrew Von Eschenbach escaped the Attack of the Killer Tomatoes by coming to California - one of the few States this week where the tomatoes are healthy...

Tags: FDA, Investory Strategy, Product Strategy


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